What is social media?
Social media is a collaborative means of sharing information online. Sometimes we are the audience. Sometimes we are the author. Often we are both. Social media tools include: blogs (website of text, photos, or videos in chronological order), photo sharing (such as Flickr.com), micro blogs (such as Twitter.com), and networks (such as Facebook .com and LinkedIn.com).
Social media tools enable anyone without knowledge of how applications work to:
- post,
- comment,
- share content,
- mix content, and
- form communities around shared interests.
Why Social Media?
Social media’s greatest value to you is in relationship building. Whether the relationship building is with customers, partners, local community members, peers across the country or new recruits to a particular cause, the purpose is the same. Relationships.
